We like to keep you on your toes here at FashionablyMarketing.Me, so the best fashion blogger list with the same faces and same style blogs just won’t do. We’ve come up with a list of 12 (well, actually 13) fashion writers you should know. Don’t let this petite list fool you. We’ve put our fashionable heads together to come up with a list of industry professionals and up-and-coming writers that will provide you with the stylish reading material you crave.
1. Rachel Strugatz — The online editor for Women’s Wear Daily who covers social media and the newly relaunched WWDBlog. The new WWDblog was launched to deliver content in a fun, fresh way that was also relevant to WWD’s Twitter and Facebook followers, as well as lovers of fashion that don’t necessarily work in the industry. You can follower Strugatz on Twitter @RachelStrugatz.
2. Lauren Sherman — The executive editor of Fashionista. Sherman reports, writes and edits fashion industry news, gossip and analysis. Previous to Fashionista, she was a reporter at Forbes, where she covered luxury goods, fashion and consumerism. There, she established and worked on franchise lists including “World’s Most Powerful Fashion Editors” and “Best Cities for Singles.” Before Forbes, Sherman was the online editor at London-based Quintessentially. Sherman has also contributed to publications including Esquire, Businessweek, and AOL’s Stylelist. You can follow Fashionista on Twitter @Fashionista_com.
3. John Jannuzzi — The brain behind Textbook, the rapidly growing, Tumblr-powered style blog with 18,000+ followers, that aims to show the major parallels between fashion, literature, history and music. Textbook shows that connection by styling some crazy editorials for your favorite heroes and heroines. Recently, Jannuzzi has become the Style Editor for Lucky magazine. You can follow him on Twitter @JohnJannuzzi.
4. Lauren Idvik — The associate editor of marketing and media for Mashable. Idvik covers digital marketing news, the fashion industry and the evolving media landscape. She also writes a monthly column on technology for Forbes, and freelances for a variety of fashion-related and scholarly publications. You can follow her on Twitter @LaurenI.
5. Amalia Agathou — An information and communication systems engineer irresistibly attracted to the fashion world, Agathou landed her job as an editor at Glamour Magazine in Greece. Agathou also writes for TheNextWeb, where she works as a community and marketing manager. You can read some of her posts for TheNextWeb. You can follow Agathou on Twitter @Amalucky.
6. Jessica Quillin — A writer and entrepreneur who works on the marketing and strategy side of fashion. In particular, her writing and professional work focuses on the art of narrative marketing and branding as it applies to fashion and luxury. A keen supporter of young and emerging designers as well as of international fashion, Quillin also serves as the US Correspondent for the Young British Designers, a retail site devoted to the work of upcoming UK-born designers. She also is the author of Finessed, a new blog that looks at fashion from an intellectual perspective. She most recently accepted a role with FashionablyMarketing.Me as Associate Features Writer. You can follow her on Twitter @JessicaQuillin.
7. Sharon Haver — An industry professional who turned her love of shopping and style into an expansive over 20 years of experience in the glamour industry. As a New York-based photography fashion stylist, syndicated/ newswire columnist, contributing editor, lecturer, on-air television/radio fashion expert, and founder/ editor-in-chief of FocusOnStyle.com, Haver knows what the modern-thinking woman wants: easygoing style that suits her individual needs, spiced with just the right amount of flip and wit. You can follower her on Twitter @FocusOnStyle.
8. Erin Weinger — The co-founder and publisher of Style Section LA. Previously, Weinger was a staff writer for the Los Angeles Times Image section, where she had a weekly column highlighting retail happenings in Los Angeles. Weigner has consulted on new media projects and strategized the social media campaigns for The Grove and The Way We Wore. Weinger speaks on various media, tech and fashion trend panels. Weinger’s work has appeared in Entrepreneur, Style.com, Elle.com, Time Out Chicago, Angeleno, HollywoodLife.com, InStyle.com, PAPER, Antenna, Palm Springs Life and Riviera. You can follow Weinger on Twitter @StyleSectionLA
9. Hilla Ohayon — A fashion journalist at Haaretz, an Israeli daily newspaper, and a fashion blogger. Ohayon is also the founder of HillaOhayon.com, a digital marketing agency for fashion and lifestyle, managing digital and new media projects, creating internet presence, advising designers, branding, and helping fashion bloggers to create a concept and a niche of their own. Ohayon has blogged live from fashion shows and press presentations. You can follower her on Twitter @HillaO.
10. Tamar Koifman —A digital marketing consultant in the fashion, beauty, and luxury industries who just made the move from NYC to Geneva, Switzerland. Her professional accomplishments include launching and managing e-commerce for an established L’Oreal brand, directing social media strategy globally for one of the largest Estee Lauder brands, and working as a consultant for CHANEL and Kiehl’s Since 1851. Koifman has a passion for internet strategy and consumer behavior, especially as it relates to fashion & beauty brands. She shares her thoughts on the fusion of digital marketing and fashion on Fashion’s Collective, where she has been contributing since it its launch. You can follow her on Twitter @TamarStar.
11. Taisa Veras — The deputy editor of FIT’s official newspaper, W27, and the founder of AmazhingBlog.com. Veras recently also became an editorial contributor and assistant to the editor-in-chief at StartUp FASHION. She has guest blogged for BeautyPress.com, and has worked with Teen Vogue at WWDMAGIC in February 2011. You can follower Veras on Twitter @Amahzing_Blog.
12. & 13. Rebecca Lay & Renee Ogaki — Working together as the founders and editors of Styluste, Lay and Ogaki are each up-and-coming voices in the industry, but they like to stick together; so instead of 12 fashion writers, you get a bonus writer, bringing the grand total to a thrilling 13. You can follow them on Twitter @StylusteSays.
Lay has experience in many different fields in the fashion industry, from journalism to buying. She has worked at Erin Fetherston, Teen Vogue, Akris, Barneys New York, Lanvin, and Jimmy Choo, among others. Lay is a senior at New York University. Lay’s academic training in journalism, psychology, and art history combined with her work experience give her a unique perspective. Upon graduation in May, she is planning to work full time in the fashion industry while continuing to co-edit Styluste.
Ogaki grew up in Columbus, Ohio, and always dreamed of working in fashion. After moving to New York to study Communications at New York University, she became the Social Media/Fashion Publicist at The Musmanno Group. Ogaki has previously worked at many other companies, including Conde Nast Corporate, Akris, Yves Saint Laurent, and Piazza Sempione. Ogaki’s love of social media and writing led her to the blogging world, co-founding Styluste with Lay.